Find Your Dream Job
Are you trying to find your dream job? One approach is to have a solid online presence and online marketing strategy. With that said, how you project yourself online can make or break your job search efforts. Here are 3 deadly mistakes you can’t afford to make when using the Internet to find your dream job:
- Relying on just online marketing. If you think applying to hundreds of jobs online gives you a better chance of landing your dream job, you’re dead wrong. Imagine thousands of applicants aspiring for the same job. This could spell disaster for you and for the employer who posted the job. Could this mean many employers may choose not to post the job online? From my experience I know this: the best jobs are never posted but are found through networking and contacts. If you want to find your dream job, you can’t limit your search to online job boards.
- Focusing on quantity not quality. There are literally hundreds of social media portals out there. Trying to post your online profile on all of them is like spreading your net out as wide as you can but not catching anything at the end of the day. A better approach is to focus on building your online profile on some of the most popular and well-respected sites out there. LinkedIn is a good example. Focus on one or two sites to demonstrate your skills, experience, make contacts and build positive relationships in your industry.
- Playing the waiting game. One of the worst things you can do is to build your online profile and NOT do anything after that. Don’t assume people will land on your profile, contact you and hand you your dream job on a silver platter. You’ve got to work hard with online networking. Connect with people offline and tell them to connect with you on LinkedIn, for example. Join industry-related groups and be a part of the conversation. Leave helpful comments on other people’s posts. Demonstrate that you’re an expert in your niche. All of this will help increase your visibility at work, which just might catch the eye of a headhunter or your future employer.
Understand that without a doubt, potential recruiters are going to look you up online. Maintaining a strong online profile is essential to finding your dream job. However, a successful job search program or plan does not only involve having an online presence and using online marketing.
Traditional methods like using influence, getting others to perceive you positively, and building your brand are equally if not more important to get ahead in your career.
So the next time you connect with someone online, also remember to network face-to-face, recruit a person of influence to hand-deliver your resume to the HR manager, and assume that your prospective employer will be conducting a search for you on Google. With all the right elements put into place you’ll be well on your way to finding the job of your dreams.Don't miss a post - Subscribe to Career Advancement Blog now!